Back in 2017, two people of widely different abilities met whilst working in an audio-visual agency. From the get-go, they realised they shared the same set of core values, ethics, and imagination. Four years and countless projects later, Paula Checa and Nicolás Pérez-Enciso founded “A little too much”; a creative studio based on the principles that unite them: Their passion for storytelling, and their desire to gift the world something beautiful in the process.
Despite adding up more than three decades of design experience, there’s only so much two human beings can produce during a day. That’s why Nicolás & Paula surround themselves with top-notch professionals who lend a hand whenever their expertise is not enough, or the physical limitations of the space-time continuum require them to do so.

Branding
Motion Graphics
Illustration
Presentations
Consulting
Naming
Design
Brand architecture
Interior design
Packaging
Graphic communication
Web design
Digital marketing

SuperReal W Automotive Invesyde Loma de la Ermita The Small Town Pizza Co. Beirutista Thinkwild Studios

Motion Graphics

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5 tips to create a color palette

Choosing a color palette is not always an easy task.
Whether for an illustration, a logo, a motion graphics video, a web page … colors can be the most important choice of our project. These transmit the feelings and emotions that we want to give.

Here are 5 tips to create a color palette:

1. Start with the harmonics: monochromatic, complementary, analog, and so on. These are simply ways in which one color relates to others within the color palette. Some design tools come with their own color tool, such as Illustrator’s color guide. Start by choosing a color that you like and let science do the rest.

2. Pay attention to neutral colors, which will provide a visual break to the brightest elements of your palette.

3. Contrast! Do a test, change your color palette to black and white, and see if there is enough contrast between the colors. If it works in grayscale, it works in color!

4. Through specialized websites such as flatuicolors.com or coolors are a very easy and fast way to find palettes that satisfy our needs.

5. A good technique to create our palette is to take a photograph for reference. We will simply select the colors that we like within that photograph. This technique works since the elements of a photograph are bathed in the same light, which gives our palette great coherence.

And you,
Do you know any other way to create a color palette?